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How to Write Humorous Greeting Cards, by Phil Bolsta
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HOW TO WRITE HUMOROUS GREETING CARDS by Phil Bolsta
Learn how to write greeting cards, T-shirts, coffee mugs, Post-it notes and other products from a writer who has sold more than 1,300 ideas to all the major greeting card companies, including Hallmark, American Greetings, Gibson Greetings and Recycled Paper Greetings. Whether you'd like to write birthday cards, anniversary cards, Mother's Day cards or Valentine's Day cards, you'll learn the 9 Basic Rules, 8 Insights, 11 Business Tips and 16 Techniques that every beginning greeting card writer needs to know. You'll also lean techniques for writing bestselling T-shirts, buttons, coffee mugs and Post-it notes. Included in the book are dozens and dozens of examples of cards and related products Phil has sold to all the major greeting card companies
- Sales Rank: #749554 in eBooks
- Published on: 2012-12-04
- Released on: 2012-12-04
- Format: Kindle eBook
From the Author
Writing greeting cards is a great way to satisfy your creative urges and earn some extra money to boot. If you're like most people, you're convinced that you could write Birthday cards just as good as the ones down at the local drugstore. But, like most people, you don't know how to get started.
By the time you finish reading this eBook, you'll not only know how to get started in greeting card writing, you'll know how to be successful at it too.
From the Inside Flap
Excerpt from the book:
RULE #2: The card has to have a "me-to-you" sentiment.�You'll be much more successful at writing cards if you get in the habit of using the word "you" more often than the word "I". Sure, you'll see some cards where the joke is about what happened when "I" went looking for a present or what "I" think about getting older. There are always exceptions but the vast majority of successful cards have a strong me-to-you message because greeting cards are about relationships. Here are some examples:
COVER: Happy Birthday! I'd like to borrow your secret for looking so young.
INSIDE: I mean, since you're not using it.
COVER: Know what I find attractive in a man?
INSIDE: Just look in the mirror.
COVER: Happy Birthday to my Older Brother! You may not know this, but you're responsible for my very existence!
INSIDE: Mom and Dad knew they could do better.
COVER: Happy Birthday, Mom! I sure wish you'd start acting your age!
INSIDE: I'm getting tired of having people ask me if you're my sister!
From the Back Cover
Excerpt from the book:
INSIGHT #3: Keep your eyes and ears open.�In the course of a typical day, you're bombarded by hundreds of ideas for greeting cards. You may hear a phrase from a nearby conversation that you can build a Friendship card around. You may hear a joke from a coworker that gives you an idea for a great Birthday card. You may see a happy couple strolling hand-in-hand down the street and get inspired to write an Anniversary card. When you train yourself to be more aware of what's going on around you, your creativity will blossom.
After you do this for a while, your antenna will always be up. For example, I was dropping my daughter, Erin, off at junior high one morning. I needed to go in the school too, but she said, "No! Let me out, then wait five minutes before you come in!" So as I was sitting in the car waiting, I was thinking, "There's got to be something here." And sure enough, I came up with an idea for a button:�My parents are more embarrassing than your parents!�Of course, Erin and all her friends wanted one.
Another time I was telling Erin how cute she was. "In fact," I said, "you're Mega-cute." And I thought to myself,�Hmmm, that would make a good button." And, sure enough, I sold it. Of course, I gave Erin half the money I got for those two buttons because she was my inspiration. She was quite pleased.
Most helpful customer reviews
4 of 4 people found the following review helpful.
Love the concept
By Theresa aka oims
Since the book was a bit shy on the important stuff (like current publishers to work with), I can only give this four stars. The information is good, from a person who's been there and done that/doing it. Just again, wish it had more current resources.
1 of 1 people found the following review helpful.
Good book
By Ebonee McAllister-Spencer
Thank you for this informative book. I found alot of useful information in it for beginners such as myself. I would love to see another on different greeting card categories ( besides humor)
0 of 1 people found the following review helpful.
I gained a lot of knowledge from this book. ...
By Stephanie L
I gained a lot of knowledge from this book. I reread it all the time. It has helped my greeting card business immensely.
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